Becky Galvez began her career with Candor Threads as the Marketing and Sales Manager, and now she is the CEO. Candor Threads creates high-quality custom apparel, and Becky has created steady year-over-year growth by introducing new products and implementing a customer-centered, detail-oriented approach to business.
Becky earned her master’s degree in secondary education and teaching from National Louis University and a bachelor’s degree in Spanish Language and Literature from the University of Iowa. From there, she was a teacher at the International School Nido de Aguilas and taught English and Spanish in Illinois and Chile for seven years before venturing into the business world.
Do you want to establish lasting connections with your consumers? How can you continue to grow in your industry during tumultuous times?
The pandemic disrupted business-as-usual in many sectors, including the corporate textile industry. For Becky Galvez, this uncertain time allowed her brand to grow by following consumer demands. That experience taught her that making consumers feel connected and creating a sense of togetherness is crucial in a saturated marketplace. So, how can you start connecting for the long-term success of your brand?
In this episode of the Rising Entrepreneurs Podcast, join Dr. Jeremy Weisz as he sits down with Becky Galvez, CEO of Candor Threads, to discuss her strategies for leading a company during uncertain times. Becky talks about why relationships are crucial for establishing connections, her innovative approach to textiles for brand growth, and creating impactful change through consumer engagement.
