Welcome once again to The Million Dollar Relationships podcast! Today, we are being joined by Jason Bradshaw. At fourteen, Jason started his first business in Toowoomba, selling telecommunications and computer equipment. Books like The Pursuit of Wow! by Tom Peters inspired him to focus on customer and employee experience. Jason worked with various industries, including telecommunications, retail, media, finance, automotive, health, and not-for-profit, collaborating with companies such as Telstra, Target Australia, Fairfax Media, SingTel Optus, and Volkswagen Group Australia. He sat on the boards of ACON Health Limited and Oz ShowBiz Cares / Equity Fights AIDS. Jason's dedication to improving customer and employee lives has been the cornerstone of his career. He improved customer experience in telecommunications by over 100%, and his initiatives saved tens of millions of dollars and improved employee retention by double digits in retail and media. He also led transformational programs, resulting in tens of millions of dollars in revenue improvement.
In today’s episode, Kevin interviews Jason Bradshaw, a customer experience expert who shares his journey from product-led organizations to emphasizing customer experience. Over-delivering and consistency are crucial for both customer and employee experiences. They discuss how airlines cater to different customer preferences and the importance of meeting their needs. The conversation turns personal, discussing people who impact one's life. Jason’s husband motivates him to write a book, emphasizing the importance of recognizing daily champions. They discuss how small actions like smiling can improve people's lives and the significance of intentional connections in entrepreneurship.
Join us as we explore how intentional focus on relationships can lead to million-dollar success in business and life.
[00:00 - 13:28] The Importance of Focusing on Customer
· Jason helps individuals and organizations grow their businesses through an intentional focus on promised experiences.
· He emphasizes the importance of delivering on promises to fuel business growth.
· Jason shares his journey starting at 14 years old, selling computer equipment and Sharpies.
· He built a career in corporates like Target and Volkswagen Group, championing an intentional focus on customer experience.
[13:28 - 19:55] How one person changed Jason's life and led him to success
· A small positive action, such as smiling at someone, can have a positive ripple effect.
· Jason's book has had a positive ripple effect, which has enabled conversations that may not have happened otherwise, leading to happier people.
[19:55 - 21:32] Closing Statements
· Follow Jason's LinkedIn and Facebook. Also, be sure to check his webpage at https://www.jasonsbradshaw.com
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Tweetable Quotes
"Anytime that we have an opportunity to improve someone's life, that little ripple makes a difference.” – Jason Bradshaw