How did a Russian immigrant go from selling medical supplies to leading marketing masters and billionaires in global impact adventures? Yanik Silver developed his entrepreneurial spirit early, helping his family's business. After discovering direct marketing, he combined hustle and savvy to successfully sell informational products. Yanik's experiential events also forged game-changing relationships with influencers like Richard Branson, leading him to focus his empire on driving positive change.
Yanik Silver has been called a Cosmic Catalyst, a Maverick Mischief-maker, and a Galactic Goofball. He redefines how business is played in the 21st century at the intersection of more profits, fun, and impact. Yanik is the creator of the Cosmic Journal, author of Evolved Enterprise, and the founder of Maverick1000, a global network of top entrepreneurs & visionary entrepreneurs making a serious difference in the world, without taking themselves too seriously. It’s not unusual to find him dressed as a lemur, a showgirl, or even in matching mermaid tails with Sir Richard Branson. Between checking off items on his Ultimate Big Life List, he calls Potomac, Maryland, home with his wife, Missy, and two mini-maverick adventurers in the making, Zack and Zoe.
Key Highlights:
[00:00 - 09:48] Early Entrepreneurial Influences
Sold medical equipment in family business starting at age 14
Discovered direct marketing through influencers like Dan Kennedy
Realized he could make money selling information vs. hourly consulting
[09:49 - 14:47] First Information Product Success
Created $900 info product for doctors after advice from a mastermind
Validated his ability to generate leads and sales with long copy
Grew initial small biz to $15K/month within a couple of years
[16:03 - 24:55] Catalyzing Connections Through Experiential Events
Experiential Underground events facilitated powerful partnerships
Surprise interactions often rippled into meaningful relationships
30th birthday charity bash foreshadowed his future social impact focus
[24:56 - 40:41] Aligning Values to Drive Business and Global Change
Collaborations with Richard Branson started through shared values
Holds experiential retreats for high-level entrepreneurs on Necker Island
Leverages business as a way to tackle global issues and make an impact
Key Quotes:
“I think your life changes in 3 ways: 1 through the books and materials that you study and read and listen; to the people that you meet; and the experiences that you have.” - Yanik Silver
“Business can be the greatest lever for making a difference... Events like this high-level retreat and other initiatives revolve around that idea [of] exploring how we can harness business to truly make a difference." - Yanik Silver
Connect with Yanik:
Facebook: https://www.facebook.com/yaniksilver
Linkedin: https://www.linkedin.com/in/yaniksilver
Websites:
https://www.Evolvedenterprise.com
https://www.Thecosmicjournal.com
Honoring: Dan Kennedy, Frank McKinney, Richard Branson
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