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Summary: 

Welcome Back to Million Dollar Relationship! Our guest today is Chris Haddad

In 2009 Chris quit his freelance career to focus his energy on his rapidly growing relationship advice company, Digital Romance, Inc.

Under his pseudonym, “Michael Fiore,” Chris appeared on “The Rachael Rae Show” on Valentine’s day, 2010 to promote his “Text The Romance Back” program, as well as a slew of local television markets across the US. (You can see part of his Rachael Rae appearance at the beginning of the VSL you’ll find at http://texttheromanceback.com.)

By applying the direct marketing chops he developed “in the trenches” on multiple 7-figure launches and VSLs, Chris rapidly “took over” the relationship advice niche on Clickbank.

Stefan Georgi, Justin Goff, the guys from Vshred, and many other marketers say they “study Chris’ copy obsessively” and can draw a direct line from what they learned from Chris and many millions of dollars in sales.

Join us today and learn more about Chris as he honors Larry Benet and Jeff Walker

and how these men changed Chris’ life. 

Key Highlights: 

[00:00 - 08:13] How This Copywriter Became One of the Top Copywriters in the World

• Chris started teaching copywriting to others after he realized that he could share his knowledge and skills with others and make a greater impact
• Chris' most successful launches to date have been for products that are extremely expensive and geared toward high-end clients
• Chris' philosophy is that selling how to make money is the easiest version of direct marketing, because you're just like, if you give me money, I'll give you more money
• Chris' journey from temp worker to copywriter to direct

[08:14 - 14:27] Copywriting Secrets Changed the Course of Chris' Life 

• Chris went to Harlan’s event in Las Vegas 
• Harlan Kilstein was a guest speaker on the warrior forum and talked about value-based copywriting.
• Joined Harlan's coaching group and got Jeff Paul as a client.
• From there, Chris transitioned from being a freelance copywriter to an offer owner. 

[14:27 - 20:48] Chris' Successful Career as a Freelance Copywriter

• Larry introduced Chris to Jeff Paul, who then hired him as a copywriter.
• After working with Jeff, Chris was introduced to Jeff Walker, who put him on stage to speak about launch offers.
• Chris' career took off after that and he now has a multimillion-dollar business.

[20:48 - 27:00] Chris Haddad Teaches Copywriters How to Succeed in Social Media

• Chris is now officially into teaching mode, and he feels very grateful for the opportunity.
• Chris has been talking to other copywriters and has learned that relationships are the most important asset a copywriter has.
• Chris believes that life is tough enough as it is, so he doesn't feel the need to make others' lives worse.

[27:01 - 29:44] Closing Segment

• Follow Chris Haddad on Facebook and Linkedin
• You may also join his Facebook group at https://www.thechrishaddadshow.com

Thanks for tuning in!  

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Tweetable Quotes

“I firmly believe you don't have the right to make anybody else's life worse because life is tough enough already for everybody on this planet. That's my general attitude on life and my general attitude toward trying to help people and be good to people.”

- Chris Haddad