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What if the support you need is waiting on the other side of vulnerability? In this powerful episode of the Million Dollar Relationships podcast, Kevin sits down with Serena Mastin, founder of Pulse Marketing and author of Exposed: You Can’t Heal When You Hide. Serena shares the raw, personal story behind building her agency—from early success to navigating the grief of losing her husband to suicide in the wake of addiction, debt, and collapse. Through her journey, she discovered the critical role of community, the strength of asking for help, and how the people around you can carry you when you can’t walk alone.

[00:01 - 05:46] Leaving Corporate, Building From Scratch

• The significance of Serena’s mother’s encouragement to start her business
• Why Serena’s husband quit his job to bet on her
• What the early success masked behind the scenes

[05:47 - 10:21] Behind Closed Doors: The Cost of Hiding

• The importance of recognizing personal breakdowns as turning points
• How the burden of pretending can silently destroy a leader
• Why reaching out is the only path forward during extreme hardship

[10:22 - 15:38] The Memoir That Changed Everything

• Why Serena wrote Exposed despite fear of judgment
• What happened when she decided not to hide anymore
• The significance of pushing through personal discomfort for impact

[15:39 - 20:53] The Power of People Who Show Up

• The role Serena’s team played in keeping the agency afloat
• The impact of her mentor Marshall’s challenge to stop being a victim
• Why leaders must develop others before expecting support in return

[20:54 - 25:55] The Ripple Effect of Giving and Receiving

• The need to shift from giver-only to receiver, too
• The importance of trust when referring and collaborating
• What Marshall’s brand ambassadorship unlocked for Serena’s future

Connect with Serena:

Websites: http://www.serenamastin.com 

                 http://www.heartofcreative.com 

LinkedIn: https://www.linkedin.com/in/serenamastin  

Facebook: https://www.facebook.com/worthyoflove2020 

Key Quotes:

“You don’t have to set yourself on fire to keep others warm.” - Serena Mastin

“I wouldn’t be here today without my team. When I couldn’t stand, they stood for me.” - Serena Mastin

“Once I let down that veil of vulnerability, people showed up. They just needed to know I needed them.” - Serena Masti

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