Description

Why is contributing without expectation critical to long-term relationship building?

In this episode, Brian Kurtz, a direct response marketing veteran with over 40 years of experience, delves into the power of relationships, exploring how giving without expectation of return can lead to profound personal and business growth. Brian shares his unique insights on contributing to connect, the importance of nurturing relationships, and how his mentors shaped his career. He also opens up about his experiences with life-threatening health events and the legacy he hopes to leave behind, making this a deeply reflective and educational conversation about the true value of human connections in business and life.

[00:01 - 10:28] The Power of Connection

• Building connections start with contributing without expectation
• The importance of mentors in shaping one's career
• Understanding relationships as a long-term investment

[10:29 - 20:05] From Dangerous Jobs to Lifelong Relationships

• Kevin’s transition from commercial fishing to entrepreneurship
• Joe Polish’s instrumental role in Kevin’s career path
• How dangerous experiences teach resilience and adaptability

[20:06 - 30:53] Making the Right Ask in Relationships

• The danger of making asks from nowhere
• The 100/0 principle—giving without expecting in return
• How to make the right ask based on mutual value

[30:54 - 40:42] Mentorship and Legacy

• A mentor chooses you when you offer value, not the other way around
• Brian’s personal stories of mentoring from industry legends
• The lasting legacy of contributing to others’ success

[40:43 - 53:24] The Perpetual Launch: Overdelivering

• Why overdelivering is critical in all aspects of life
• Brian’s philosophy of long-term contribution and legacy
• Creating lasting impact through books, teaching, and relationships

Key Quotes:

“Everything in business and life is not a revenue event, but everything is a relationship event.” – Brian Kurtz

“You give 100% in the relationship, and if you get nothing back, that’s fine. But if your expectation is quid pro quo, you’re out.” – Brian Kurtz

Connect with Brian:

Websites: https://www.BrianKurtz.net 

                 https://www.OverDeliverBook.com 

                 https://www.TitansOfDirectResponse.com   

LinkedIn: https://www.linkedin.com/in/brian-kurtz-a1934  

 Facebook: https://www.facebook.com/brian.kurtz.121  

Honoring: Gene Schwartz, Dick Benson, Dan Kennedy, Perry Marshall, Jeff Walker and many more

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