As podcasters, we all want our shows to reach as many people as possible. I want to share my message with the world and build a fan base that can't wait to tune in each week. But getting our podcasts to stand out in the crowded digital space can be challenging
I'm discussing strategies for boosting your search engine optimization (SEO) and driving traffic to your podcast website. They explain how using third-party platforms like Linktree and Milkshake may actually be detrimental to your SEO and searchability on Google. The first click on these platforms gives the boosted website a boost, which it may not deserve, according to Google's algorithms. Effective SEO requires directing traffic to your website.
If users are directed elsewhere, Google won't recognize your website as a source of traffic. This can negatively impact your SEO rankings.I suggest building your own Linktree or Milkshake on your website. This allows for more time spent on your website and people to click around and get to know you. It also provides more tracking options, allowing for retargeting and ad targeting.
In addition to discussing website traffic and SEO, I'll be providing tips for optimizing your podcast for SEO. I recommend having your podcast on a personal website as it provides another way for people to find the podcast without actively searching for it.
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Join the Community HERE
WANT A FREE 30-MINUTE PODCAST AUDIT? Where I look at your show and we create a plan to grow or make money with it. I promise you will walk away with a plan for your show. No bait and switch sales call here: Grab one at: http://podcastcpr.com/
Reference:
EP with Faith: Unlock Success with Website & Podcast SEO: Key Elements to Follow
https://www.jenndragonette.com/blog/PodcastSEOwithFaith
TIME STAMPS:
[00:00:00] "Maximize Your SEO: Ditch Link Trees Now"
[00:01:32] "Maximize Your Hard Work: Navigating Linking Software"
[00:02:24] "Build Your Own Linktree to Boost SEO"
[00:04:04] "Maximizing Website Traction: Understanding SEO and Click Funnels"
[00:05:15] "Boost Your Website's Popularity with More Clicks"
[00:05:30] "Niche Strategy: Stand Out from Sponsored Posts"
[00:05:49] "My realization: Kajabi is my creative haven."
[00:06:00] "Consolidate Your Podcast Links for More Traffic"
[00:07:37] "Discover more with Faith Hannon's episode"
[00:07:47] "Maximizing Your Podcast's Reach Through SEO"