As the date for the next annual EMCC Conference is approaching, we have reached out to Professor David Clutterbuck, the founder of the EMCC, to examine the evolution of coaching.
This takes us from its inception to the present day and on to the future where we explore new challenges and opportunities coming from new technologies including the growth of AI.
AI can already duplicate a good deal of what the GROW model coach does. Is this a threat or an opportunity? How can an expert and an aspiring coach adapt to this new way of working and optimise their practice?
In Part One of our thought-provoking conversation, we review traditional coach education and the idea that much of it may be misguided. Experiential learning and reflection are essential for a coach's growth.
The point that clients may prefer coaches to be able to engage with their own experiences and opinions, rather than being detached, is particularly insightful.
David Clutterbuck creates a distinction between "skinny wisdom", "broad wisdom", and "meta wisdom" which highlights the importance of combining technical expertise with life experience and innovative thinking.
Listen and learn.
