Description

In this episode, I'm pulling back the curtain on what coaching can really do for you — especially if you're a therapist, first-gen Latina, daughter of immigrants, creative, or service provider who wants more time, income, calendar space, and the freedom to fully express your gifts through your work.

This conversation is for the woman who feels boxed in by the traditional therapy career path, who has built a "successful" life that no longer fits, and who is craving a business that honors her values, culture, creativity, and desire for a simpler and more spacious schedule of aligned dream clients.

I share my own journey of walking away from traditional therapy work to reclaim freedom in my calendar, income, nervous system, and self-expression — building a coaching business that allows me to work on my terms.

Here's What You'll Learn:

• Why coaching is a powerful path to freedom for therapists, healers, and service providers
  
• How therapy's limits around ethics, state limits, emotional labor, and neutrality keep first generation therapists boxed in — and why coaching offers a liberating alternative
  
• A real-life client story of a private practice therapist who added coaching to her work, reduced her workweek to three days, prioritized wellness and creativity, and attracted her first dream coaching client by sharing her story.
  
• The exact framework I use to help my clients transition from therapist to CEO of a sustainable, freedom-based coaching business:
  
• Identity Activation: Shedding therapist conditioning and stepping into your CEO identity
  
• Offer Clarity & Simplicity: Designing an aligned coaching offer that helps you feel proud and that you actually want to market
  
• Selling with Safety: Learning to sell in a way that honors your nervous system and your values
  

I also share three simple steps you can take right now to start moving toward freedom.

If you are a therapist, first-gen Latina, or woman of color feeling the call to create more freedom in your life by leveraging your skills as a therapist to add coaching to your work, this episode will help you see what's possible — and show you how to start creating a business and life that feels free and liberating.

How to Work with Liz:

Private 1:1 Coaching — July and August start dates now open: Apply for Private Coaching Here
Follow Liz on Instagram: @thelizfernandez
Learn about Liz's offerings: https://thelizfernandez.com
Let's stay connected: Join my email community for grounded, identity-led coaching insights I do not share anywhere else:https://thelizfernandez.com/email