"Stay true to the customer that's in front of you, even if you're trying to acquire the next one."
During this episode Cassie and I share business updates, including some of our lessons around rebranding and shifting marketing strategies. As a business owner you should never underestimate the importance of assessing and adjusting customer service metrics regularly. Creating a positive culture and providing incentives for top-performing employees is essential. Training is a key part of the process.
It is also important to recognize the evolving customer expectations due to technology and modern life's busyness. Businesses must keep up with these changes. It is important to think outside the box when it comes to marketing and customer service. That can help differentiate a business from the competition.
During this episode, you will learn how to:
This episode provides valuable insights for small business owners looking to improve their customer service culture and metrics. It would also be the perfect episode to recommend for anyone looking to stay ahead in the marketplace.
Connect with Will:
Book I Can’t Read: A Guide to Success Through Failure
Email: Will@willtalksbiz.com
LinkedIn: https://www.linkedin.com/william-manzanares
Episode Highlights:
00:02:19 - Business Update - Rebranding
00:04:39 - Business Update - Operations
00:08:11 - Customer Service
00:11:25 - Improving Business
00:13:17 - Hiring for Customer Service
00:14:23 - Culture
00:17:03 - Staying Ahead of Customer Expectations
00:19:00 - Impact of Customer Service
00:20:56 - Rewarding Top Performers