Welcome to Marketing People Love. Today I have Chris Gronau, Director of Brand Response Content for Manscaped.
Chris has been there since the very humble beginnings with Manscaped before they were this household name in the U.S. and going worldwide.
He's going to talk about what it's like to work with ball jokes. Not really, but kind of. He's going to talk about the need to create different types of content at various levels of the marketing funnel, and talk about the power of working with celebrities like Rob Gronkowski and Pete Davidson and how he has been part of evolving this brand and taking it worldwide.