Podcasting from Cork Ireland, for 26 minutes you'll hear Roger Overall & Paul O'Mahony talking about how to manage change properly - without screwing-up Topic Transforming your business model ________________ We chat about big stuff - nothing trivial Mini Announcement: We are now a weekly podcast We begin Introducing ourselves (0:55) Introducing AnchorFM (2:35) Credibility of Audio v Video (3:45) History of Paul on Anchor (4:00) Advantages of Audio (4:30) Examples of what you can do on Anchor (4:55) Humanity of Anchor (6:00) Strength of community (6:20) What the Founders of AnchorFM did (6:40) SXSW - South By South West (7:30) Result (7:58) ___________ Insight: We all need an Anchor ___________ We move on Cobbler's Shop changes the business (8:30) Radical change to your business (9:15) How to communicate big change properly (10:25) Give warning to customers Brand Advocates (13:55) Community becomes a Commodity Audioboo to Audioboom Summary of key points (15:15) ____________ Insight "For goodness sake, Communicate with a Capital sea - your life depends on it." (A U Thority) ____________ Stories of success How to communicate from both sides (16:15) Roger's accountant story (17:45) Handholding like Avie Uniglicht for AnchorFM An elegant solution that keeps customers on board (22:00) 'Apple are leaving the computer business' (23:50) Republic of Work in Cork ______________ Appeal to our supporters : Please tell one other person about #BusinessJazzPodcast ______________________ We offer you our best advice: Give warning in plenty of time Inform people about why the change is necessary Tell people what will happen Say when the change will come Provide help during time of transition Don't rely on volunteers to handhold Ensure others don't communicate the message for you _______________________ We spoke fondly of Show & Tell Communications AnchorFM SXSW Casey Neistat Beme CNN Pogoplug AudioboomFM Avie Uniglicht (aSKaVIE - your tech concierge) Apple Republic of Work ________________________ Let's work together – fondly @rogeroverall @omaniblog @bizjazzpodcast @mcfontaine (The Audio Wrangler)
