In this episode, Nareeman and guests Peter Williams and Sophie Perry discuss tips for those looking to communicate with the LGBTQ+ community.
- Do not hesitate to consult the community by reaching out to charities, organisations.
- Explore dedicated community platforms to find resources including data and stats.
- Do consider involving members of the community from your company's staff in the conversation.
- Define well your audience and objectives, keeping in mind that the LGBTQ+ community is made of smaller groups, which have different priorities and focus.
- Demonstrate an authentic interest in the community through actions that have a real impact for the community (support for charities, organisations, grants, funding).
- To communicate with authenticity, take the time to understand the "language" of the community (asking pronouns is one example).
Guests:
Peter Williams, Founder of Gayther @OfficialGayther
Sophie Perry, founder of the LGBTQ+ Journalism Network @LGBTQJournoNet
