Hosts Paul and Sara are joined this week by real estate content creator and viral TikTok sensation, Aaron Grushow. We discuss the reach potential and pros and cons of various social media platforms, why consistency is key to gaining followers, and the importance of finding your authentic voice and niche. We also cover how to tap into monetizing your content, converting followers into clients, and why Gen Z might just be the next wave of potential buyers.

 

Aaron Grushow