Hosts Blair Enns and Leah Power discuss the “Marketing Procurement Problem” and lay out their hopes and intentions for the conversations to follow.
Note: The ICA changed its name to the Institute of Canadian Agencies after the recording of this episode.
Blair Enns
https://www.winwithoutpitching.com/
https://ca.linkedin.com/in/blairenns
Leah Power
https://www.linkedin.com/company/institute-of-canadian-agencies