In this episode of 'The E-commerce Coach School' podcast, Rolland Peter discusses the importance of leveraging social media for your e-commerce business. It's not just about posting pictures, but creating a community, building relationships with customers, and driving traffic and sales.

Key Points:

• Importance of Social Media: Increase brand awareness, connect personally, and drive traffic and sales to your online store.
• Tips for Leveraging Social Media:
  1. Choose the right platforms.
  2. Create high-quality content.
  3. Use hashtags effectively.
  4. Collaborate with influencers.
  5. Run paid advertising campaigns.
  6. Measure and analyze results.

Final Thoughts:

With the right strategy, social media can significantly increase brand awareness, customer relationships, and online store traffic and sales. It's crucial to select suitable platforms, create engaging content, use hashtags, collaborate with influencers, invest in paid ads, and analyze results.

Subscribe to 'The E-commerce Coach School' podcast for more essential e-commerce insights