Peter Zandan has been part of Austin's technology story since 1977... long before anyone was calling this city a tech hub. In this episode of Austin Tech Connect, Thom Singer sits down with the long-time entrepreneur and community leader (and recent inductee into the Austin Tech Hall of Fame) to trace that journey from the beginning. Peter shares what brought him to Austin, what kept him here, and how he went on to found multiple companies including IntelliQuest and Zilliant, guided throughout by a philosophy of following his heart over his head in business.
The conversation covers Peter's creation of the Zandan Report, which provided objective, data-driven insight into Austin's tech ecosystem at a time when no one else was tracking it... and the role that kind of community infrastructure plays in helping a city understand and grow its own identity. Peter also reflects on his decade as a board member at Meow Wolf, and what sitting at the intersection of art, experience, and technology has taught him about what communities actually need to thrive.
On AI, Peter is optimistic in a way that feels grounded rather than naive: he sees artificial intelligence as a tool that enhances human capabilities rather than one that displaces them. That view shapes his broader point about Austin's future... that as the city has evolved from a place that had to recruit tech talent to one that attracts it naturally, what it must protect is precisely the quality of life and community spirit that made it worth moving to in the first place. Human relationships and lived experience, Peter argues, matter more in an AI-driven world, not less.
