Episode 15: Getting Started with Digital Ads with Sarah Murdoch
Ready to supercharge your social media marketing 🚀
Digital Advertising is a great way to enhance your marketing efforts but when is the right time to commit to it?
How much should you spend on Facebook Ads?
And how long do you need to test things for?
In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Sarah Murdoch about why, when and how to get started with digital ads.
Sarah Murdoch is the Founder of Let It Go Social and a Digital Ads expert, specialising in Facebook and Google Ads. Sarah works with business owners to supercharge their marketing efforts so they can increase brand awareness, improve lead generation and make more sales of their products or services.
Questions we answer for you in this episode:
🧠 What *is* paid advertising?
🧠 Why you need your organic marketing to work first
🧠 What are the benefits of running paid advertising campaigns?
🧠 How do you know when your business is ready for paid advertising?
🧠 What’s the difference between Facebook Ads and Google Ads?
🧠 What’s an ideal ads budget to get started with?
🧠 How long should you test different ads for?
🧠 Should you boost posts on Facebook?
🧠 Should you spend ads credit Facebook offers you?
If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who are ready to supercharge their marketing efforts with digital ads.
Follow Sarah on Instagram, visit her website here and download your free Facebook Ads Checklist here.
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Read the full episode transcript here.
