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Description

We sit down with Patti Mara and talk about how to take the transaction feel out of sales.  She helps us understand the difference between transactional sales and relationship selling
Patti also dives into why your whole team needs to be on the relationship selling bandwagon in order to be successful.  
This great discussion is a must if your team is struggling to connect with your customers

About Patti Mara:
Patti Mara has worked with hundreds of entrepreneurial owned and operated businesses to reposition them for success and dramatically increase their growth, customer retention, and profit.
She is the owner of Maranet Inc. and the creator of The Profit Generator Program*, which takes business owners through a process for developing the ability to see through their customers’ eyes. She also created the Breaking Through Barriers Program*, which helps business owners identify and eliminate the bottlenecks that impede growth and success.
Patti is a popular speaker to groups from diverse industries, ranging from finance and commercial real estate, to restoration and cleaning, restaurants, and independent pharmacies. She has also been a featured speaker to North American women’s and entrepreneurs’ groups. She lives in Georgetown, Ontario, near Toronto.
LinkedIn: https://www.linkedin.com/in/pattimara/
Facebook: https://www.facebook.com/pattimara/
Website: https://www.pattimara.com/winningtactics

About Winning Tactics:
The Winning Tactics podcast is built on the foundations of providing the tools and tips you need to make your small to medium business successful.  We talk to industry experts on how to build your business the right way.  
Your host Adam Sinkus brings his passion for helping people realize their full potential to the screen to help your business achieve greater success.  Over the last 10 years, he has built successful teams in the BPO industry founded on culture-driven leadership and a desire for individual success. 
Connect with me at
Linkedin: https://www.linkedin.com/in/adamsinkus/
Facebook: https://www.facebook.com/adamsinkus
Twitter: https://www.twitter.com
Support the show: https://www.patreon.com/adamsinkus

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