In this solo episode, Monique Benoit shares essential tips for emerging beauty brands looking to pitch to retail buyers. She emphasizes the importance of competitive shopping, understanding consumer demographics, crafting a unique brand story, ensuring financial preparedness, and sustaining success once on the retail shelf. Each of these elements is crucial for brands to effectively communicate their value and secure a spot in retail stores.
Scaling Emerging Beauty & Monique
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Apple Podcasts: https://podcasts.apple.com/us/podcast/scaling-emerging-beauty/id1666629140
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