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Description

Research can be key to unlocking market growth for an established business, identifying new locations for growth, and highlighting the perfect franchise opportunity. Jayson Tipp has over 30 years of experience in franchising and specialty retail in the food and beverage industry. He discusses how market research data, analysis, and technology have changed over the years, how they can be used to map out locations for growth, and the importance of doing research before jumping into the world of franchises.

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