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YOUR HEART IS BIGGER THAN YOUR BRAIN.

That is the downfall of A LOT of coaches -- you want to work with everyone and change lives, but you can't be the right coach for every single person out there. So what ends up happening? You treat your business the same way you did when you worked in big box gyms and take on any client who is willing to train with you. Sounds great in theory, right? NO.

The downfall? You walk away from training exhausted, feeling out of alignment, and angry because your client roster is either full of people who are not the right fit for you. Here's the deal -- your "problem children" (you know, the ones who constantly cancel, don't comply with their training, and have some major lack of communication problems) only exist in your sphere because you haven't taken the time to understand the type of trainer you are and incorporated that into your messaging + signing process.

It's time for you to reframe your messaging + marketing in a way that makes you stand out by doing things differently so you can sign hot, qualified leads that are the perfect fit for you and coach your clients to success.

Follow me on Instagram @demiyeager and join me on FB in the Anti-Burnout Coaches Club, a place where coaches from all across the globe can come together to learn and grow from one another.