Sean O'Shaughnessey and Kevin Lawson gave everyone a bit of a break last week as we implored sales and company leaders to quickly do the necessary items that are required to allow salespeople to start the new year and be successful.
Now it is time to accelerate into the sales year. Since Marketing can still affect the success of the sales year (even in long sales cycle companies), it is fitting that Sean and Kevin talk about those two departments working together. We hope that our marketing partners, such as Susan Gold, Jennifer Panepinto, Amy Connor, Brien Gearin, and Kara Williams, will be able to listen in on this conversation and give us ideas of how they work with sales teams.
