In today's episode, we explore the topic of "Becoming a Ruthless CEO," specifically for marketing agency owners who want to grow their business. Join us as we dive into a reflection of a conversation with successful agency owner, Joey Gilkey, and discuss the harsh reality that the majority of businesses will not last in the market due to the inability of their founders to do what it takes to be successful.
The truth is, entrepreneurship is not easy, and it's not for everyone. To succeed in today's market, you must become ruthlessly committed to results. You need to focus on results for your clients, marketing, sales, profits, and team. You must be willing to make tough decisions like firing people that don't fit your vision or pivoting your business to scale down so you can scale up. In the end, you must be willing to fail to succeed.
As an entrepreneur, you need to do what others are unwilling or unable to do to survive and thrive in the market. By being ruthlessly committed to results, adjusting to the market, and continually improving your business, you can bring your vision into reality and become the ruthless CEO you were called to be.
In this episode, we challenge you to examine where you have been avoiding being ruthless in your life or business. Are you avoiding making difficult decisions in your health, spirituality, relationships, or finances? What are you willing and able to do about it today?