Jesse P Gilmore shares his personal experience of setting an "impossible" goal of recording and releasing 200 episodes of the Leverage for Growth podcast by the end of the year, and how he will be able to exceed this goal by focusing on who he needed to become to achieve it. Jesse emphasizes the importance of setting targets and then asking yourself who you need to become in order to exceed them naturally. He encourages listeners to locate where they have been lacking targets or limiting themselves based on the targets they set and take action to change it.