Six Figures In School Hours Episode:
Hello, my name is Kate Toon, a business mentor, digital marketing coach, and an okayish parent.
As a fellow human trying to balance parenting and running a business, I know how hard it can be, and I wanted to share some tips I’ve picked up along the way. These are shorter, snappier episodes to give you quick wins in your day.
Today’s episode is all about why I hate passion.
People often say they want to start a business because they have an idea they’re truly passionate about. When I hear this line, my eyes roll so far back into my head, I can see the goblin who controls my brain.
Because I believe passion is the biggest business killer.
‘If passion drives you, let reason hold the reins.’ Benjamin Franklin
If you’re thinking of starting a business because you’re passionate about a particular project or industry, stop for a minute and think about it:
But you need to ask yourself: ‘Can I love my idea for the long term?’ Is it a one-night-stand business idea, or can you grow old together (or at least into middle age)?
Listen to all tip episodes here
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