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Today, Jess & Melissa dive deep into WHY the women's diet industry is so toxic, and how quick-fix diets are intentionally designed to help you lose weight fast, and gain it back even faster. They discuss why women are so prone to getting stuck in the trap of yo-yo dieting, and share a strategy they use with their clients to help them decide what type of diet is best for them. This episode is for you if you hop from one diet to the next, if you keep losing weight and gaining it back, or if you've dieted for years on end but still have no results to show for it.

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