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Welcome to the Nonprofit Storytellers Podcast, where we interview nonprofit leaders on how they are sharing their story — their outreach, fundraising, and marketing efforts. I'm Mackenzie Walters.

In my work as a journalist and now as a consultant, I’ve found that sharing stories — real life examples or case studies — is the best way for someone to learn, understand, and apply an idea or approach. 

That’s why I started this podcast. I meet so many amazing nonprofits and association leaders that are rallying people to their mission. They might be launching a new initiative, trying to move the need through social change campaigns, or serving their members and communities in ways that invite more people in. 

I’ll be introducing you to leaders in the broad not-for-profit community. And I’ll be asking them to share specific examples — as well as tips and advice — so you can learn and apply. 

When I was a cub reporter, just starting out my journalism career, we used to call this the “story behind the story.” The "let’s dig in a little deeper and talk about how we did it" story. 

And that’s not all. We are sharing free resources and articles on our website, including in a series we’re calling “Steal Worthy Campaigns” 

These are campaigns other nonoproifts are proud of and have seen success with, so you can learn from their efforts.  

Don’t miss a podcast episode or any of the free resources we share. Sign up for our newsletter at www.nonprofit-storytellers.com

Until next time, keep sharing your story. 

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Nonprofit Storytellers features the stories of how not-for-profit professionals are sharing their organization’s story. From outreach to marketing to fundraising, host Mackenzie Walters leaders on how they accomplished their goals through smart storytelling.

→ More episodes and additional articles: www.nonprofit-storytellers.com

→ Sign up for our newsletter: www.nonprofit-storytellers.com/newsletter

→ Nonprofit Storytellers is published by StoryStruck Marketing. It's editorially independent. It's hosted and edited by owner Mackenzie Walters, a national award winning journalst.