Are you side hustling but not seeing the sales you expected? In this episode, Michelle delves into customer awareness and the unique struggles side hustlers face when trying to quickly make sales. She outlines the five stages of customer awareness, the 80/20 rule in customer engagement, and offers tactics to turn unaware prospects into paying customers.
The article Michelle referenced from Active Campaign can be found here:
https://www.activecampaign.com/blog/marketing-stages-awareness-and-buyer-cycle
New Link JUST for podcast listeners. Plan a week of content in 20 minutes: https://michellerundio.ck.page/243700e82e
For more great resources, visit https://msha.ke/bosswifemom
