In this episode of The Sweet House Podcast, we dive into the inspiring journey of Steve and Jordan Soderholm, the husband-and-wife duo behind Ranger Station, a Nashville-based fragrance studio. From their serendipitous meeting at Belmont University to building a brand that blends bold, unisex fragrances with luxury and sustainability, Steve and Jordan share their unique perspectives on creativity, entrepreneurship, and the power of scent.
We discuss:
🌟 How they turned a love for music and fashion into a thriving fragrance business
🌟 The inspiration behind their iconic reusable candle glass and cocktail recipe concept
🌟 The importance of transparency, community, and creating memorable experiences for both customers and their team
Whether you're an entrepreneur, creative, or fragrance enthusiast, this episode offers a behind-the-scenes look at how passion and purpose can transform an idea into a thriving business.
Connect with Ranger Station
👉 Steve Soderholm on Instagram
👉 Jordan Soderholm on Instagram
👉 Explore Ranger Station
👉 Foregone Frontiers
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About Jasmine Sweet: Jasmine Sweet is a lifestyle influencer, tech marketer, and entrepreneur! She shares sweet stories ranging from business to beauty and beyond! Her mission is to share humanity through content creation. She has written features in Huffington Post, Southern Weddings, and Forbes. Through blogging, she has worked with numerous brands, including Spanx, Uber, HP, and more. She holds BA in Broadcast Journalism from the University of Memphis and an MBA from Union University. She advocates for women in business, tech, and entrepreneurship. She is a Tennessee-born, Nashville-living woman sharing the ins and outs of the Sweet Life with her husband, Mr.Sweet, and daughter, Reign Sweet!
