Leisa talks to Amner Martinez, founder of Infinite Resources recruiting firm and Amplified DSM, a truly diverse podcast studio, Amner talks about ways to target employees no one else knows exist. Becoming the "cupid" of match making employers and employees, Amner has made "pre-cruiting" the core of what he does.
Targeting applicants that are currently employed, building trust and showing them a better culture exists has been a very successful strategy in identifying a whole new segment of workers. The key, though, is genuine authenticity from the top down. When someone goes to your website and clicks on "Meet the Team" what do they see? If it doesn't reflect the diversity you desire in the workforce, all bets are off.
Hear the full show: https://iowapodcast.com/amner-martinez-infinite-resources
