This week we have the 'Aggressively Basic' Direct Marketing Consultant & Networking Expert John Caprani on podcast. Not only does John get all his business from networking and social media, but he breaks down how any business owner can do the same step by step.
In this episode we discuss how John getting manipulated led him into the world of direct response marketing and how he transitioned into becoming a consultant that commands higher prices with more authority.
This is a wide ranging coversation where we look at everything from how brands use sub conscious messaging to make sales happen all the way down to how to become seen as an authority before you have the experience as one...
We also go off into the weeds to talk about how we're all using A.I in different ways and the "non cheesy" way that we all think gratitude is the key.
We also discuss:
- What mid day drinking as a bartender taugh John about netwroking
-The searachable and long lasting benefit of John's Youtube interview channel
-Why there's a double edged sword to productivity
-A unique way John used courses, communities and becoming a connector for business
-How a 10 year old YouTube video changed John's career overnight
-The old wine in new bottles analogy for making life what you want it to be
-John's new take on how to architect Ecomm funnels for clients
-Why personality matters so much in the marketing world
-The reason a "gun to the head mentality" helps people take action
Connect With John:
-Facebook: https://www.facebook.com/jdcaprani
-Newsletter: https://signup.johncaprani.com/networking
-Twitter: https://twitter.com/JohnCaprani
Connect with Nick:
-Facebook: https://www.facebook.com/profile.php?id=100000071772126
-Twitter: https://twitter.com/NickBrowne_
Connect with Alex:
-Twitter: https://twitter.com/alex_mcmahon_
-Instagram: https://www.instagram.com/alex.mcmahon85/
