Have you heard this kind of advice on how to market your business before?
You need a good landing page with a great hook and be driving consistent traffic to it!
You've gotta be on Facebook, Instagram, and Youtube!
You should be running Google Ads!
You should be publishing a bog with optimized SEO each week!
It can be completely overwhelming when you try to approach marketing this way. Digital marketing especially can be complex when you're trying to "beat algorithms" or please the search engine gods who seem to control your visibility.
I brought on digital marketing expert Richard Cruz to unravel some of the critical challenges plumbers, HVAC professionals, and other home service contractors face when trying to generate leads and grow their business without burning through all their cash.
Richard breaks digital marketing down into actionable strategies that help you understand how to keep your customer acquisition costs down and still get the most out of your marketing efforts.
Get ready to learn how to diversify your marketing approach, understand the nuances of different platforms, and build a strategy that actually drives profits to your business!
What You'll Learn…
• Why marketing platforms like Google and Bing require strategic, diversified approaches
• How to avoid "throwing spaghetti against the wall" in digital marketing strategies
• Hiring tips that build an efficient team that can run without you
• How to cut costs on Google Ads and Get more lead with Local Service Ads
• Why you may want to check out Bing for your future leads
• The value of auditing your time, energy, and tasks for maximum business efficiency
• Why understanding basic marketing principles helps you hire the right marketing expert
🎧 Listen to all episodes at https://profitablehomeservices.com/
🤝 Connect with Richard at plumbermarketingusa.com
💵 Want to know just how much profit you have each month? Get my Free 'Monthly Nut' Worksheet here: https://taxcoach4you.com/monthlynut/
