In today’s episode, I’m answering a powerful question that every medical clinic owner needs to be asking: What is your true net profit per patient visit? Understanding your gross profit isn’t enough—you need clarity on your actual numbers, including staffing, supplies, overhead, and acquisition costs. Whether you're running weight loss, hormone therapy, sexual health, or aesthetics services, knowing the real cost per visit is critical to scaling profitably.
We’ll break down how to approach this from both a high-level strategy and a tactical perspective. From calculating true cost per acquisition to estimating staffing time and drug costs per service line, I’ll walk you through how to get precise numbers per business pillar. You’ll also learn why a 30% net profit should be your gold standard, and how to boost it with the right add-ons and smart equipment choices—plus, how to use AI tools to do the math if you don’t have a CFO in-house.
Intro (0:00)
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