Today, I want to talk about something that every entrepreneur eventually runs into. When the plan falls apart. You mapped it out, lined up the right people, timed it perfectly, and then boom. It crumbles. And it feels personal. I’ve been there, and I used to think it meant I was losing.
But after building multiple businesses and leading large teams, I’ve learned this truth the hard way. Delays are not defeats. Closed doors are not failure. They are redirecting. If you’ve been in business long enough, you know that nothing ever goes exactly as planned. Deals collapse. People walk. The ad budget gets wasted. You get ghosted. But I promise you, what looks like rejection is often preparation. What looks like loss is sometimes positioning. And more often than not, it works out better than you could have imagined.
So if you’re in the middle of a storm, if your launch flopped, your funding dried up, or you’re questioning your next move, pause. Reframe it. Ask yourself, what might I be getting protected from? What opportunity could be on the other side of this? When you train your mind to respond with that kind of perspective, setbacks do not slow you down. They sharpen you.
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