In this episode of Business with the Boyz, David and Landon sit down with Chris Shihadeh, president of Skylab Digital—a leading performance marketing agency specializing in lead generation for Medicare and insurance companies. Chris shares his entrepreneurial journey, from childhood ventures to building and scaling multiple companies, and the hard lessons learned along the way.
Tune in as Chris discusses:
The importance of company culture and hiring the right team
Lessons from early business failures and ego checks
How Skylab Digital automates processes and drives high revenue per employee
Best practices in performance marketing and creative testing
Navigating compliance and challenges in the insurance lead gen space
Building incentive structures that keep top talent motivated
Chris also recommends "The Five Dysfunctions of a Team" by Patrick Lencioni as a must-read for entrepreneurs. Connect with Chris at skylabdigital.com or on LinkedIn.
Don't miss this candid conversation packed with insights for business owners, marketers, and aspiring entrepreneurs!
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Connect with David:
Website: www.businesswiththeboyz.com
LinkedIn: www.linkedin.com/in/daviddecelle
Email: David@businesswiththeboyz.com
Connect with Landon:
Website: www.businesswiththeboyz.com
LinkedIn: www.linkedin.com/in/landon-troyer-837b822b
Email: Landon@businesswiththeboyz.com
