Join us on this episode of Grit Won't Quit as Tom sits down with Joe Hughes, a marketing expert specializing in the contracting industry. Joe delves into the nuances of the marketing world, explaining why he focuses primarily on working with roofers. Discover the meaning behind the term "5 Mile Famous" and how Joe uses this strategy to help contractors dominate their local markets. Whether you're in the contracting business or just interested in effective marketing techniques, this episode is packed with insights you won't want to miss!