In this episode of Keep Hustling, host Aaron Gordon sits down with Chelsea Fournier, a former business lawyer turned coach for solo-led founders. Chelsea shares her journey from law to entrepreneurship, emphasizing the importance of redefining your hustle, recognizing personal health needs, and listening to intuition. She breaks down concepts like “nervous system safe strategy” and how to invite intuition into the business world without sacrificing structure. Chelsea also offers practical advice for fostering self-trust and creating accommodations that empower individuals and teams to succeed. The episode closes with Chelsea’s favorite Eleanor Roosevelt quote, inspiring listeners to own their future.
Get To Know Chelsea Fournier
Chelsea Fournier is the founder of Intuitive Business By Design™. She empowers soul-led founders, coaches, healers, and creatives to build sustainable businesses without experiencing burnout or resorting to aggressive marketing tactics. A former business attorney turned intuitive strategist, Chelsea combines over 15 years of business expertise with grounded energy work to guide her clients toward clarity, alignment, and meaningful impact.
Through her signature ROOTED Roadmap Method™, Chelsea assists sensitive service providers in designing 90-day action plans that respect their energetic capacity and prioritize strategic goals. Her approach melds intuitive channeling with practical business strategies, empowering clients to align their offers, messaging, and visibility with their authentic vision.
Chelsea specializes in supporting soul-led entrepreneurs who are ready to evolve their business models, step into greater visibility, or establish systems that feel comfortable and authentic. She focuses on helping these individuals grow sustainably, with clarity, self-trust, and aligned action. Through her signature ROOTED Roadmap Method™, Chelsea helps sensitive service providers design 90-day game plans that honor their energetic capacity and strategic priorities. Her approach combines intuitive channeling with practical business strategy, enabling clients to align their offers, messaging, and visibility with their authentic vision.
Chelsea specializes in supporting soul-led entrepreneurs who are ready to evolve their business models, step onto a bigger stage, or create systems that feel like home. She does this without requiring them to sacrifice their energy or depth. Her mission is to help rooted leaders grow sustainably, with clarity, self-trust, and aligned action.
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3 Episode Key Takeaways
1. Redefine Your Hustle: Chelsea Fournier’s journey from business lawyer to intuitive business coach demonstrates that hustle is not about intensity, but alignment. By stepping away from the “shoulds” and external expectations, Chelsea found greater fulfillment and flexibility, proving that success can be redefined to suit personal values and evolving life stages.
2. Prioritize Nervous System Safety: Chelsea introduces the concept of “nervous system safe strategy,” encouraging listeners to build a business or career around what feels authentic and sustainable. Her story shows that pushing through discomfort for the sake of productivity can be detrimental to health and happiness. Instead, accommodating personal needs leads to more effective and enjoyable work.
3. Cultivate and Trust Intuition: Throughout the episode, Chelsea highlights the importance of self-trust and intuition in decision-making. She debunks the myth that intuition is impractical by blending it with structured thinking, inviting listeners to experiment with slowing down, tuning into bodily cues, and balancing logic with inner wisdom for better professional and personal outcomes.
Show Overview
00:00 Overachieving Path to Law School
04:16 Career Overhaul for Wellbeing
07:03 Healing Journey and Growth Reflection
12:36 Finding Alignment in Growth Strategies
14:59 Personalized Paths to Success
18:45 Trusting Intuition in Decisions
23:00 Intuition and Empowering Leadership
27:05 Intentional Decision-Making Takes Time
27:58 Pause to Clarify Success