In this episode of the Life and Listings Podcast, we're joined by Andrew Flachner, Co-Founder and President of RealScout. Andrew dives into the evolution of RealScout over the past year, highlighting how the platform keeps real estate agents at the center of the digital experience. We also discuss the recently released Teams Report, which provides valuable insights into lead generation, nurturing strategies, and the importance of building business through sphere of influence. Plus, Andrew shares an intriguing analogy about "sugar cookies" and how it applies to the real estate industry. Tune in to learn actionable strategies for staying top of mind and driving more transactions.
"If we're able to surface the right information at the right time, we can help agents nurture their database and generate more transactions effectively."
Five Key Takeaways
Challenges with Traditional IDX Websites
Insights from the Teams Report
Lead Nurture and Customer Acquisition Strategies
Introduction of Search Links by Real Scout
Conclusion and Resources
About Andrew:
Andrew Flachner has earned a reputation as one of the premier, up-and-coming entrepreneurs in the dynamic PropTech space. As a coveted industry commentator, thought provoking keynote speaker, and trusted advisor to brokerage executives and top real estate agents, he is among a handful of leaders who can make sense of the rapidly evolving intersection of technology and real estate — one of the most critical drivers in the economy today.
Andrew is Co-Founder and President of RealScout, a high-growth real estate technology company. RealScout has equipped over 100,000 practitioners with an award-winning, integrated suite of marketing, collaboration and analytics tools. Cumulatively, these tools have helped real estate agents close billions of dollars in transactions.
Andrew is consistently featured as one of the most influential real estate leaders (Swanepoel Power 200, Inman News, REALTrends Game Changers) and was recognized as Forbes 30 Under 30. He is a highly recognizable and sought-after speaker in the residential real estate conference scene, with keynote presentations given at leading conferences such as Inman Connect, T3 Summit, and Gathering of Eagles.
In 2017, Andrew launched a popular long-form, live interview series (distributed by Inman News) which enabled brokerage executives to relay their questions directly to industry playmakers including Zillow Director and former COO Amy Bohutinsky, the CEOs of RE/MAX, Redfin, Opendoor, and the National Association of REALTORS®.
For speaking inquiries, please connect with hello (at) realscout.com.
Connect with Andrew:
Website: www.realscout.com
LinkedIn: https://www.linkedin.com/in/andrewflachner/recent-activity/all/
Instagram: @aflachner
Connect with Jennifer Staats:
Website: staatssolutions.com
Staats Solution Instagram: https://www.instagram.com/staatssolutions/
Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor