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This week's Stay Paid guest is Tony Holland, CEO of Global Premier Benefits and managing partner at Integrity Marketing Group. He's also a stud when it comes to branding and lead generation, so we asked him to share his strategies and best advice for newer agents on how they can bypass the industry's extreme attrition to experience success. Join us to hear about the three indispensable traits needed to make it big in insurance sales, find out the essential elements agents need to include on their business cards, and learn about a grassroots marketing strategy that produces leads with a 75–80% close rate.

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Connect | Resources

·      Website: globalpremierbenefits.com

·      Instagram: @thetonyholland

·      Phone: 443-253-3634

·      FREE lead magnet: Protect Your Family with the Right Life Insurance Death Benefits

You can get more free resources, including e-books, printables, and additional lead magnets to attract new leads, by visiting our Resource Library.

 

0:00     Introduction

1:13     Tony's business bio

1:51     Tony's backstory

4:03     Reasons for initial success

5:30     3 tenets of success

8:23     Think like a CEO

11:22   Create a professional image | branding

17:12   Grassroot lead sources

20:50   Medicare lead tactic

23:00   About Integrity Partners

24:38   Future of IMOs | Co-ops

26:51   Advice: Your burden becomes your blessing

30:49   Action Item

 

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Advice for New Insurance Agents | 3 Requirements for Success