Dr. Jean, The Results Queen® discusses networking and finding new clients through referrals. She emphasizes the importance of reciprocity in networking, where both parties exchange value by referring clients to each other. Dr. Jean emphasizes the need for professionals like accountants to feel confident recommending trusted colleagues to clients, which can strengthen both client relationships and referral partnerships.
Key Takeaways:
- Importance of Networking: Networking and finding new clients through referrals is important for business growth.
- Reciprocity Principle: The principle of reciprocity is important in networking - exchanging value by referring clients to trusted partners.
- Frustration with One-Way Referrals: Some people are happy to accept referrals but not provide referrals in return, frustrating referral partners.
- Having Referral Confidence: Professionals like accountants should feel comfortable providing referrals to vetted colleagues to build strong client relationships.
- Overcoming Referral Fears: Overcoming fears about referrals not working out can help more people become effective referral partners.
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