In today’s episode, I share insights into business development strategies that are crucial for junior and senior attorneys in big law firms, including the importance of distinguishing oneself through unique insights, personalized approaches, and intentional networking.
At a glance:
01:11 - Overview of the episode’s focus on business development
01:43 - Common but insufficient business development advice
02:05 - Step 1: Share unique insights and avoid generic client alerts
03:03 - Step 2: Personalize your approach to client outreach
06:08 - Step 3: Find cost-effective connection opportunities
07:05 - Step 4: Tailor your approach to meet specific client needs
09:02 - Step 5: Discard ineffective strategies and adapt to changes
10:15 - Step 6: Use time intentionally and focus on high-ROI activities
12:05 - Knowing when to pivot and reassess business development efforts
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Interested in doing 1-2-1 coaching with Laura Terrell? Or learning more about her work coaching and consulting? - here are ways to reach out to her:
laura@lauraterrell.com
LinkedIn: https://www.linkedin.com/in/lauralterrell/
Instagram: https://www.instagram.com/lauraterrellcoaching/
Show notes: https://www.lauraterrell.com/podcast
