In this engaging episode, Marina, Michael, and Trixie dive into the intricate structure and dynamic growth of the Astrobleme umbrella companies, including Astrobliss and Astrobrew. They explore the roles of these entities, with Astrobliss focusing on hemp products and Astrobrew offering a unique coffee shop experience featuring alternative products.
https://www.instagram.com/astrobrewco/
The conversation delves into the origin and evolution of Astrobleme, founded in 2020 by Michael and Trixie, highlighting their journey from wholesaling CBD products to developing their own brand, Astrobliss, in response to consumer demand.
https://www.instagram.com/astroblemeco
Michael shares insights on the differences between Delta-8 and Delta-9 products, emphasizing the need for clear product labeling and quality regulation. The discussion extends to the development of the Astrobrew store, its diverse menu, and the unique customer base it serves, which includes both sober individuals and those seeking alternative beverages.
It doesn't stop there - the discussion continues onward with challenges of sourcing reliable Kratom suppliers, the importance of regulation in the Kratom industry, and the potential consequences of inadequate oversight.
They also highlight the 'less is more' approach to consuming alternative beverages and the importance of microdosing for better consumer experiences.
The episode wraps up with Marina discussing her 'Functional Mixology Method' course and plans for creating a product database for kava bar owners.
www.marinamars.com/functionalmixology
Tune in for a fascinating exploration of alternative beverages, market positioning, and industry regulation.
