Host Katie Crane kicks off this episode of The Pilates Lounge Podcast by introducing Season 2's primary focus—not just choreography or exercises but also exploring what it takes to build a successful Pilates business and career. She highlights the importance of Pilates professionals owning their expertise and truly understanding their unique value.
Katie welcomes her guest, Amy Rost, owner of Arc Pilates in Canada. Amy shares her inspiring story of transitioning from a corporate career to Pilates after her son's diagnosis with a rare neuromuscular disease. This life-changing moment led her to pursue Pilates and build her own studio.
Together, Katie and Amy uncover game-changing insights for Pilates professionals, including:
Niching Down for Success
The Power of Community
Supporting New Pilates Teachers
Amy shares her experience guiding new instructors, highlighting the need to teach not only movement skills but also the business aspects of running a successful studio.
The conversation also takes on a deeply personal turn when Katie discusses a misunderstanding impacting her studio, which has caused them to be accused of being homophobic and transphobic. Amy offers heartfelt advice on navigating such challenging situations by staying authentic, standing firm in your values, and using these moments to refine your community.
Find your niche and ideal client to thrive in the business side of Pilates.
Build connections and a sense of community to cultivate a fulfilling Pilates practice.
Be authentic and value-driven, especially during challenging times.
Don't overlook the importance of preparing new teachers for both teaching and the business of running a studio.
Arc Pilates Studios – Learn more about Amy Rost and her Pilates training programs.
The Pilates Lounge Podcast – Tune in to other episodes for tips and insights for Pilates professionals.
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