In this episode of the New Law Podcast, we get to hear the story of Jordan Ostroff, a once struggling lawyer who found himself drowning in debt while trying to balance his family and law practice. He managed to turn it all around by evolving his firm into a successful business that no longer depends solely on him. Co-founder of Driven Law with his wife, Jordan reveals how he emerged from the brink of burnout to becoming a thriving law firm owner and author of "Love Your Law Firm." Host Ali Katz digs into his journey from prosecutor to business-savvy firm leader, uncovering how lawyers can build a business they love by focusing on effective strategies that go beyond the traditional legal practice.
Key Takeaways:
This episode provides invaluable insights for any lawyer looking to transition from traditional practice to a more entrepreneurial approach, ensuring their law firm is not only a place of work but a business they truly love.
05:02 Jordan shares how he met his wife, Heather, and how they worked on opposite sides of the legal field before starting a business together.
06:48 Jordan talks about their approach to defining roles in the firm to avoid conflicts, leading to business and legal sector separation.
21:34 Jordan explains his extensive experience with marketing strategies, noting the importance of having a solid sales process and the capacity to fulfill services before significant marketing investments.
31:15 Jordan discusses how he was able to go on a 13-month road trip with his family while his firm continued to thrive, hitting their goals and KPIs without his daily involvement
