Client experience is one of those phrases that sounds good… but often gets oversimplified.
In this episode, Amanda challenges the idea that client experience is just about how someone feels on the shoot day. Instead, she explores what really creates confidence, trust, and long-term loyalty; from the very first touchpoint, right through to delivery and beyond.
You'll hear why repeat clients aren't built through over-delivery, flashy PDFs, or saying yes to everything but through clarity, consistency, and leadership. Amanda shares reflections from over a decade in the industry, including lessons learned from both brand and wedding photography, and what she believes separates a one-off booking from becoming a true creative partner in someone's business.
This episode isn't about doing more. It's about leading better and making your clients feel, without question, that they made the right decision.
Perfect listening if you want to:
Build deeper trust with clients
Create an experience that feels calm, clear, and confidence-building
Move away from transactional work towards long-term relationships
🎧 Press play, then take a moment to reflect on your own end-to-end client journey, not how it looks, but how it feels
Episode timestamps
00:00 – Why "client experience" is often misunderstood in photography
01:15 – Why the shoot day matters… but isn't the whole story
02:45 – What a great client experience actually feels like from the client's side
04:30 – Helping clients feel confident, seen, and supported (even when they're vulnerable)
06:40 – Why great client experience isn't about pretty PDFs or over-delivery
08:10 – The biggest misconception: when client experience really begins
10:00 – Communication gaps, unclear boundaries, and the confidence wobble
12:10 – Why saying yes to everything can quietly damage trust
14:00 – Clients borrowing confidence from you (especially on shoot day)
16:30 – Staying calm when things don't go to plan — and why it matters
18:45 – Leadership, expertise, and being a steady presence
21:00 – The three foundations behind a strong client experience
23:30 – Why clarity and consistency build repeat clients naturally
25:00 – Becoming a creative partner, not just a supplier
26:45 – A reflective exercise to review your client journey end-to-end
28:30 – Final thoughts: leading better instead of doing more
