In this episode of "The Voice of Experience," we dive into the spectacular brand experiences at Coachella 2025 through Elke's first-person view after attending. Explore how iconic brands blended physical and digital engagements, embraced collaborations, and created unforgettable memories. From AI-driven interactions to genuine human moments, discover the power of funflation and why brands are now crucial to the Coachella vibe. Tune in for insights on event marketing and the future of brand engagement.