In this episode, New York Times bestselling author, Josh Linker shares how critical reinvention is for the health and stability of small businesses. In his book, The Road to Reinvention, Linkner takes you on a practical journey that breaks down an organization in six parts and gives you a systematic way to reinvent each of them. The Road to Reinvention is the perfect fit for entrepreneurs or small business owners who have businesses that are struggling to keep up and are on the verge of failure. Not only does Linkner discuss the reinvention of business, he also provides some keen guidance in reinventing yourself and your career in times of struggle.
About Josh Linkner:
“I am a four-time entrepreneur who has started, build and sold four technology companies over the last 20 years. I currently run Detroit Venture Partners, a venture capital firm investing in early stage and tech companies. I am the author of two New York Times bestselling books, Disciplined Dreaming – A Proven System to drive Breakthrough Creativity and most recently, The Road to Reinvention.
I saw so many great brands fall and realized that they didn’t need to. They were once great organization that failed to reinvent. It’s one of the most common pitfalls and one of the easiest ones to fix. It’s about how to go about a proactive reinvention process on an ongoing base to make sure that your brand or you retain relevancy.” – Josh Linkner
For a detailed summary of The Road to Reinvention according to Josh Linkner CLICK HERE
Related Books:
Invent Reinvent Thrive by Lloyd Shefsky
Hooked: How To Build Habit Forming Products by Nir Eyal
One Simple Idea by Stephen Key
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Category Tags: business failure, rebranding, business struggles, product launch, agent of change, invention, personal promotion, reinvent yourself
