Most PT clinics already have automations running.
A patient fills out a form.
A templated text goes out 60 seconds later.
Then another one three days later.
Then another.
That worked a few years ago.
But in 2026, Jeremy believes those old automations are starting to hurt clinics more than help them.
Traditional CRM systems are built around:
That means:
And while that solved a scaling problem years ago, it no longer feels personal.
Especially with text messaging.
Email is expected to feel automated.
Text messaging is not.
When a patient receives a templated text, they immediately recognize it.
That hurts trust and lowers conversion.
Jeremy admits he actually avoided automated SMS for years because it felt too robotic.
AI can now respond conversationally instead of following rigid time-based rules.
That means:
Example:
That level of personalization dramatically improves reactivation and booking rates.
Jeremy says the best place to start is simple:
AI follow-up for new leads.
Most clinics already generate form fills from:
But many of those leads never actually book a discovery call.
AI closes that gap by:
Even small increases in booked calls create massive ROI.
Traditional automations solved an old problem.
But conversational AI is the next evolution.
The clinics adopting it now will:
And within the next few years, Jeremy believes this will become standard across the industry.
Patch is offering free AI audits for clinic owners.
You'll get:
