Ever wondered why your emails sometimes end up in the spam folder? In this episode of Arcana by Whizardries, we delve into what spam folders are and how to avoid them. We'll explain the evolving definition of 'spam,' the interests of mailbox providers like Gmail, and the technical aspects of email authentication. Learn how to respect your recipients, monitor engagement metrics, and clean up your email lists to improve your sender reputation and ensure your emails reach their intended inboxes.
